Description
Learn in a classroom environment with your peers, virtually, with an instructor online.
Course Length: 1 day
Target Audience: General
The Internet is full of fascinating places to find information, check out your favorite companies and stores, look for deals, read the news, and much more. However, people don’t read information on the web in the same way that they read a printed newspaper, magazine, or a book. As writers, we must be very aware of how people approach a web page so that we can create interesting and engaging content. This one-day course is for people who write for readers on the web.
Learning Objectives:
- Apply engaging techniques that draw readers to web pages
- Plan what to write to reflect their web hierarchy
- Create engaging content, including catchy headlines
- Enhance their writing with other forms of media
- Make their writing accessible to a variety of readers
What Topics are Covered?
- Getting to know the web
- Creating your content
- Writing for different mediums
- Testing the waters
- Deciding what’s fit to print
- Adding audio and video to your content
- Getting your content noticed
Supplement Material
A student manual is available for the learner to follow during the instructor’s presentation.
Benefits to the participants
Throughout the activities, the learners will cover various ways to enhance their writing for the web.
Course Evaluation
A course evaluation will be completed by the learners once the course is finished.
Note: The course outline may be subject to change.
